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17-02-2016

2016 - a year of two halves

This year is set to be a bumper year for the plastics and rubber industry with the world’s two largest events taking place- Chinaplas in April, and then K-2016 in October in Dusseldorf.

As the world’s foremost international B2B communications agency in the plastics and chemicals sectors, EMG’s teams in China and Europe are busily gearing up for both shows.

Chinaplas, back in Shanghai again and running from April 25-28th at the SNIEC venue, expects to surpass last year’s success with over 140,000 visitors anticipated from 150 countries around the world, keeping some 3,200 international exhibitors busy over the 4-day event.  This year’s show also marks the 30th anniversary of the world’s No 2 plastics and rubber event. 

The show’s theme of “Greenovation for a Smart Future” will highlight the importance of sustainability in the plastics and rubber industries.   Three concurrent events: “Medical Plastics Conference”, “Industry 4.0 Conference” and “Design X Innovation” will reinforce this message and focus on green and innovative technologies, as well as intelligent manufacturing solutions.

EMG has more than 25 years' experience of supporting clients in the plastics and chemicals field, and has been working the Chinaplas event since 2004.

Our in-depth industry experience combined with local and international media expertise can help ensure you maximise your presence at the show and get your message across. 

Chinaplas will again be the major event highlight of our annual calendar in China this year,” says John Gallagher, International Development Director at EMG.  “And with many of our clients participating at both Chinaplas and K this year, our teams will be helping them engage with their target audiences on both sides of the world. For each event we will be supporting clients on-site with press conferences, senior executive interviews and turnkey stand-build project management.  We are extremely proud of what we have accomplished with our clients at these events over the years which underlines our position as the number one specialist in plastics and chemicals.”

If you are looking to maximise your Chinaplas marketing activities, contact us now. We'll give you the help and support you need. 



EMG Asiacom - the regional network uniquely specialised in B2B & Industrial marketing communications and media relations. An integrated regional approach delivering local expertise across Asia in China, India, Japan, South Korea and Australia ensuring optimum simplicity, efficiency and results.

 


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Spectrum Group
Sydney
Australia
spectrumgroup.is

20 years of history in the Australian marketplace and 150 years of experience sitting in our office leave us well positioned to help the brands and businesses we work with achieve meaningful results.

Spectrum Group delivers content-centred communications to local and global clients in Australia. We help develop and refine content that engages. We target influencers to ensure it hits the market with momentum. We amplify the narratives that matter to the large, existing media platforms. We integrate the newest thinking and tools. We measure our methods and use data to improve our decision making and strategy.

We specialise in telling stories about technology, increasingly for companies outside of the technology sector who are using technology as a way to demonstrate innovation or customer centricity.

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